An increase in customer retention of merely 5% can equate to an increase in profit of 25% or more.
This is why we want your email marketing business to grow into a real money-making, multi-million dollar business. So if you’re not ready to go, don’t worry, I have got you covered, I’ll let you know why you need to star implementing sales funnel marketing strategies.
Here’s What I Mean
There are five ways you can maximize your conversion rate. The primary benefits of each are discussed below:
Improve Email List Conversion Rate Optimize Email Tracking Improve Sales
Improve Email Conversion Rate
If you can increase your conversion rate with your email marketing campaigns, you will earn more money over time.
The first and most important thing you can do to boost your conversion rate is optimize your email campaigns. By optimizing your emails, you will increase the number of people who click on your marketing emails.
While this is a big time investment, with the right strategy, your email marketing can pay off quickly.
Here are some techniques you can use to optimize your email campaign:
Set Up an Advanced Email Campaign
If you’re using Campaign Monitor to manage your email marketing campaigns, set up an Advanced Email Campaign. This allows you to send targeted email to your list of subscribers. For instance, you can send a special link to a certain segment of your list. You can also add links to blog posts, company resources, and other marketing material. Another tip: try adding one or more of your contact information to the subject line of your emails. This will make it easier for users to enter your emails manually (and you can reach out to those people!). Make Your Emails Less Text-Based and More Visual Send an email with an image. If you’re using an email client that supports mobile, set up an image attachment. If you’re using Outlook or other business email software, make sure the image is sized properly so that it fits the small screen of your computer. For more advanced and effective email marketing, add a banner to the end of your message and send it to a large number of contacts, with the goal of increasing your open and click-through rates.
Email marketing is one of the most effective tools you can use to attract new customers, increase revenue, and engage your existing clients. As I said above, you’re able to do this because you have great relationships with your existing customers. They’ll be glad to see your interest and help you out with future offers.
If you liked this post, please share it with your friends. You can also download my free e-book ’10 Rules for Successful Email Marketing’ to help you grow your email list. This e-book was written for beginners and contains 40 different techniques that will help you to start and maintain a successful email marketing campaign. This book contains a lot of interesting tips and tricks that can help you expand your email business quickly, effectively and profitably. As a bonus, it also includes a wealth of useful email marketing tools and services so you